More often than not these days I’m hired to shoot an ad campaign that just seems to fit my personality and style. My recent Boone Tourism shoot is just one of those assignments. Clean Design in Raleigh, NC approached me with the following campaign concept and I was immediately on board. It’s a little quirky (like me) and at the same time demands a heightened degree of vision, style and finesse. It was critically important that the end photos were visually alluring and at the same time have an element of surprise that completed the concept.
“If you need a photographer who can take a campaign concept you love and execute it so brilliantly it becomes the centerpiece of your portfolio, then Jimmy’s the guy. That’s what he did for our Boone, North Carolina tourism campaign. He truly understands what an image needs to say, and he makes it happen with visual eloquence.”
– Scott Scaggs, VP Partner / Creative Director, Clean Design
Client: Boone, North Carolina Tourism
Agency: Clean Design
VP Partner / Creative Director: Scott Scaggs
Sr. Designer: Alice Brady
Copywriter: Mary Webster